| | Hello Jaco Pieterse, Creating a great product is only half of the battle. You can have the greatest product in the world, but if you have no clear and easy way of letting your potential customers buy it, you're gonna stay broke. This week's Hardcore MBA guest, Kurt Elster, can help you with exactly that problem – he's an expert in e-sales techniques, with a particular focus on the excellent Shopify website. Listen for FREE now In this week's podcast, Kurt and I discuss: - The reasons for using a flexible platform like Shopify, rather than the one-size-fits-all model of Amazon or similar sites. - How to optimize your e-sales site to be as intuitive as possible to visitors, thereby capturing the customers you're currently missing out on. - And the future of e-commerce – Kurt reveals the point at which he thinks smaller e- commerce sites like Shopify will truly be able to compete with the Goliath that is Amazon. Listen for FREE now Hope you enjoy the FREE podcast! PS: If you would like a copy of the International Best-Selling book Never Work Again, all you have to do is rate, review, and subscribe to Hardcore MBA on iTunes. Send a screenshot of your review to erlend@mroutsource.com To Your Freedom! Erlend | | | | | | |
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